USB flash drives usually specify their read and write speeds in megabytes per second (MB/s); read speed is usually faster. These speeds are for optimal conditions; real-world speeds are usually slower. In particular, circumstances that often lead to speeds much lower than advertised are transfer (particularly writing) of many small files rather than a few very large ones, and mixed reading and writing to the same device.

“The solid state flash drive can theoretically achieve incredibly high transfer speeds, blurring the line between an external solid state drive and a flash drive,” our tester raved. He did note he was “unable to reach higher than half the listed read and write speeds.” However, he explained, “The Extreme Pro is still very fast compared to other USB 3.0 flash drives.” In the end, our tester recommended this flash drive “with the caveat that there's a good chance you won't see those 300+ MB/s transfer speeds.” He also added that for just a little more, you could invest in an external hard drive—if the ultra-compact form factor isn’t important in your buying decision.
On the more practical side our flash drives, also called thumbdrives or memory sticks are available in memory capacities from 64MB to 256GB. With memory capacities like that, we certainly have the options to cover whatever your data storage requirements may be. For more information on data storage capacities, check out our USB Flash Drive Capacity Guide.
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On the more practical side our flash drives, also called thumbdrives or memory sticks are available in memory capacities from 64MB to 256GB. With memory capacities like that, we certainly have the options to cover whatever your data storage requirements may be. For more information on data storage capacities, check out our USB Flash Drive Capacity Guide.
Our tester highly recommended this flash drive for iOS mobile users: “The iXpand is a great resource for backing up media files and for expanding storage, as well as transferring files to a PC.” He added, “The Drive App is easy to navigate and copy files with, as well as operate the camera and play music and video files.” On the other hand, our reviewer reported, “The 30 MB/s write speed on PC is far from horrible but definitely slow for the asking price, and we calculated only about a 12 MB/s when connected to an iOS device.” He ultimately concluded, “A slightly cheaper price would make it the surefire winner in the Lightning connector category.”

Flash drives are often measured by the rate at which they transfer data. Transfer rates may be given in megabytes per second (MB/s), megabits per second (Mbit/s), or in optical drive multipliers such as "180X" (180 times 150 KiB/s).[19] File transfer rates vary considerably among devices. Second generation flash drives have claimed to read at up to 30 MB/s and write at about half that rate, which was about 20 times faster than the theoretical transfer rate achievable by the previous model, USB 1.1, which is limited to 12 Mbit/s (1.5 MB/s) with accounted overhead.[20] The effective transfer rate of a device is significantly affected by the data access pattern.[21]

Particularly with the advent of USB, external hard disks have become widely available and inexpensive. External hard disk drives currently cost less per gigabyte than flash drives and are available in larger capacities. Some hard drives support alternative and faster interfaces than USB 2.0 (e.g., Thunderbolt, FireWire and eSATA). For consecutive sector writes and reads (for example, from an unfragmented file), most hard drives can provide a much higher sustained data rate than current NAND flash memory, though mechanical latencies seriously impact hard drive performance.

External flash drives use what's known as "solid-state" storage, which can store, back up, and retrieve data using only electronic circuits. Solid-state drives do not contain any moving mechanical parts, which enables them to access data quickly and easy. A typical flash drive allows up to 100,000 write/erase cycles before the integrity of the data starts to degrade. This translates to around a 10-year lifespan, depending on how much it is used.

A recent development for the use of a USB Flash Drive as an application carrier is to carry the Computer Online Forensic Evidence Extractor (COFEE) application developed by Microsoft. COFEE is a set of applications designed to search for and extract digital evidence on computers confiscated from suspects.[48] Forensic software is required not to alter, in any way, the information stored on the computer being examined. Other forensic suites run from CD-ROM or DVD-ROM, but cannot store data on the media they are run from (although they can write to other attached devices, such as external drives or memory sticks).
Flash drives can be defragmented. There is a widespread opinion that defragmenting brings little advantage (as there is no mechanical head that moves from fragment to fragment), and that defragmenting shortens the life of the drive by making many unnecessary writes.[37] However, some sources claim[38] that defragmenting a flash drive can improve performance (mostly due to improved caching of the clustered data), and the additional wear on flash drives may not be significant.
With wide deployment(s) of flash drives being used in various environments (secured or otherwise), the issue of data and information security remains important. The use of biometrics and encryption is becoming the norm with the need for increased security for data; on-the-fly encryption systems are particularly useful in this regard, as they can transparently encrypt large amounts of data. In some cases a secure USB drive may use a hardware-based encryption mechanism that uses a hardware module instead of software for strongly encrypting data. IEEE 1667 is an attempt to create a generic authentication platform for USB drives. It is supported in Windows 7 and Windows Vista (Service Pack 2 with a hotfix).[47]
In January 2013, tech company Kingston, released a flash drive with 1 TB of storage.[24] The first USB 3.1 type-C flash drives, with read/write speeds of around 530 MB/s, were announced in March 2015.[25] As of July 2016, flash drives within the 8 to 256 GB were sold more frequently than those between 512 GB and 1 TB units.[2][3] In 2017, Kingston Technology announced the release of a 2-TB flash drive.[26]
Flash memory cards, e.g., Secure Digital cards, are available in various formats and capacities, and are used by many consumer devices. However, while virtually all PCs have USB ports, allowing the use of USB flash drives, memory card readers are not commonly supplied as standard equipment (particularly with desktop computers). Although inexpensive card readers are available that read many common formats, this results in two pieces of portable equipment (card plus reader) rather than one.

Optical storage devices are among the cheapest methods of mass data storage after the hard drive. They are slower than their flash-based counterparts. Standard 120 mm optical discs are larger than flash drives and more subject to damage. Smaller optical media do exist, such as business card CD-Rs which have the same dimensions as a credit card, and the slightly less convenient but higher capacity 80 mm recordable MiniCD and Mini DVD. The small discs are more expensive than the standard size, and do not work in all drives.
Artists have sold or given away USB flash drives, with the first instance believed to be in 2004 when the German punk band Wizo released the Stick EP, only as a USB drive. In addition to five high-bitrate MP3s, it also included a video, pictures, lyrics, and guitar tablature.[58] Subsequently, artists including Nine Inch Nails and Kylie Minogue[59] have released music and promotional material on USB flash drives. The first USB album to be released in the UK was Kiss Does... Rave, a compilation album released by the Kiss Network in April 2007.[60]
Also, HP has introduced a USB floppy drive key, which is an ordinary USB flash drive with additional possilibility for performing floppy drive emulation, allowing its usage for updating system firmware where direct usage of USB flash drives is not supported. Desired mode of operation (either regular USB mass storage device or of floppy drive emulation) is made selectable by a sliding switch on the device's housing.[51][52]
When used in the same manner as external rotating drives (hard drives, optical drives, or floppy drives), i.e. in ignorance of their technology, USB drives' failure is more likely to be sudden: while rotating drives can fail instantaneously, they more frequently give some indication (noises, slowness) that they are about to fail, often with enough advance warning that data can be removed before total failure. USB drives give little or no advance warning of failure. Furthermore, when internal wear-leveling is applied to prolong life of the flash drive, once failure of even part of the memory occurs it can be difficult or impossible to use the remainder of the drive, which differs from magnetic media, where bad sectors can be marked permanently not to be used.[74]
Flash drives are also cost-effective. You can securely store a few dozen gigabytes of data for less than $30, and these devices range in storage capacity, price and overall size - equal to the amount you're willing to invest. Some even have special features like lanyards, locks, belt clips and key fobs to make them easier to carry and keep track of.
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