Particularly with the advent of USB, external hard disks have become widely available and inexpensive. External hard disk drives currently cost less per gigabyte than flash drives and are available in larger capacities. Some hard drives support alternative and faster interfaces than USB 2.0 (e.g., Thunderbolt, FireWire and eSATA). For consecutive sector writes and reads (for example, from an unfragmented file), most hard drives can provide a much higher sustained data rate than current NAND flash memory, though mechanical latencies seriously impact hard drive performance.
Universal Serial Bus (USB) is a standard that defines both communication protocols and physical connections for data transfer. Using thumb drives based on this standard ensures they work with a broad range of devices, making it simple to show digital pictures on a USB-enabled television, transfer files between Apple and Microsoft computers or use your saved game on a friend's gaming console. These devices also offer plug-and-play compatibility with most operating systems and require no additional software to access the storage they provide.
A drawback to the small size of flash drives is that they are easily misplaced or otherwise lost. This is a particular problem if they contain sensitive data (see data security). As a consequence, some manufacturers have added encryption hardware to their drives, although software encryption systems which can be used in conjunction with any mass storage medium will achieve the same result. Most drives can be attached to keychains or lanyards. The USB plug is usually retractable or fitted with a removable protective cap.
Digital audio files can be transported from one computer to another like any other file, and played on a compatible media player (with caveats for DRM-locked files). In addition, many home Hi-Fi and car stereo head units are now equipped with a USB port. This allows a USB flash drive containing media files in a variety of formats to be played directly on devices which support the format. Some LCD monitors for consumer HDTV viewing have a dedicated USB port through which music and video files can also be played without use of a personal computer.
Most USB flash drives weigh less than 30 g (1 oz).[31] While some manufacturers are competing for the smallest size[32] with the biggest memory,[33] some manufacturers differentiate their products by using elaborate housings, which are often bulky and make the drive difficult to connect to the USB port. Because the USB port connectors on a computer housing are often closely spaced, plugging a flash drive into a USB port may block an adjacent port. Such devices may carry the USB logo only if sold with a separate extension cable. Such cables are USB-compatible but do not conform to the USB standard.[34][35]
Some value-added resellers are now using a flash drive as part of small-business turnkey solutions (e.g., point-of-sale systems). The drive is used as a backup medium: at the close of business each night, the drive is inserted, and a database backup is saved to the drive. Alternatively, the drive can be left inserted through the business day, and data regularly updated. In either case, the drive is removed at night and taken offsite.
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The development of high-speed serial data interfaces such as USB made semiconductor memory systems with serially accessed storage viable, and the simultaneous development of small, high-speed, low-power microprocessor systems allowed this to be incorporated into extremely compact systems. Serial access requires far fewer electrical connections for the memory chips than does parallel access, which has simplified the manufacture of multi-gigabyte drives.
It's never been easier to take all the files, data or media you want with you wherever you go. Generally about the size of a stick of gum, a USB flash drive lets you store any file from your computer so you can save it, transport it, and load it onto another computer in seconds. You simply plug the flash drive into your USB port and drag any files you want onto its icon on your desktop. Best of all, flash drives have no internal moving parts, so they're very resistant to breaking by being bumped or dropped.
