Third generation USB flash drives were announced in late 2008 and became available in 2010.[citation needed] Like USB 2.0 before it, USB 3.0 dramatically improved data transfer rates compared to its predecessor. The USB 3.0 interface specified transfer rates up to 5 Gbit/s (625 MB/s), compared to USB 2.0's 480 Mbit/s (60 MB/s).[citation needed] By 2010 the maximum available storage capacity for the devices had reached upwards of 128 GB.[7] USB 3.0 was slow to appear in laptops. As of 2010, the majority of laptop models still contained the 2.0.[23]
USB 2.0 flash drives have a transfer rate of up to 480Mbps, while USB 3.0 flash drives allow for transfer rates 10 times faster — up to 4.8Gbps. However, you can only take advantage of this higher speed if your device has a USB 3.0 port. Although USB 3.0 flash drives and other devices are backwards compatible with USB 2.0 ports, they will only operate at a USB 2.0 rate.
Flash drives are often measured by the rate at which they transfer data. Transfer rates may be given in megabytes per second (MB/s), megabits per second (Mbit/s), or in optical drive multipliers such as "180X" (180 times 150 KiB/s).[19] File transfer rates vary considerably among devices. Second generation flash drives have claimed to read at up to 30 MB/s and write at about half that rate, which was about 20 times faster than the theoretical transfer rate achievable by the previous model, USB 1.1, which is limited to 12 Mbit/s (1.5 MB/s) with accounted overhead.[20] The effective transfer rate of a device is significantly affected by the data access pattern.[21]
Logotech has one of the largest inventories of customizable USB drives online. With hundreds of models to choose from, you're sure to find a style that fits your business. If you're looking for a truly unique item that will set you apart from the competition, Logotech can create a USB to look like any shape. Do you run a logistics firm? We'll create USBs that look like semi-trucks. Are you a children's sports non-profit? We can make a basketball USB drive. Whatever you can imagine, we can bring to life. Contact us today to learn more about our customizable usb drives!
The New York-based Human Rights Foundation collaborated with Forum 280 and USB Memory Direct to launch the "Flash Drives for Freedom" program.[80][81] The program was created in 2016 to smuggle flash drives with American and South Korean movies and television shows, as well as a copy of the Korean Wikipedia, into North Korea to spread pro-Western sentiment.[82][83]
Unlike solid-state memory, hard drives are susceptible to damage by shock (e.g., a short fall) and vibration, have limitations on use at high altitude, and although they are shielded by their casings, they are vulnerable when exposed to strong magnetic fields. In terms of overall mass, hard drives are usually larger and heavier than flash drives; however, hard disks sometimes weigh less per unit of storage. Like flash drives, hard disks also suffer from file fragmentation, which can reduce access speed.
There's a lot to choose from when it comes to buying a flash drive. The most important thing to consider is size. The whole point of a USB drive is to store lots of data in a small space, so think about what kinds of files you'll want to house on your flash drive. Movies and music take quite a bit of space, so if you're carrying your whole entertainment library with you, you'll want a big thumb drive – at least 16GB. Books and other text-based documents require relatively little storage space, so people like students and working professionals using Microsoft Office would be happy transferring Word documents or Excel files with as little as 1GB of space. On the other hand, if you are using photo or music editing software, you'll want a USB flash drive with lots of storage capacity to transfer graphic and music files.