Usually, such drives will be custom-stamped with a company's logo, as a form of advertising. The drive may be blank, or preloaded with graphics, documentation, web links, Flash animation or other multimedia, and free or demonstration software. Some preloaded drives are read-only, while others are configured with both read-only and user-writable segments. Such dual-partition drives are more expensive.[61]
Motherboard firmware (including BIOS and UEFI) can be updated using USB flash drives. Usually, new firmware image is downloaded and placed onto a FAT16- or FAT32-formatted USB flash drive connected to a system which is to be updated, and path to the new firmware image is selected within the update component of system's firmware.[49] Some motherboard manufacturers are also allowing such updates to be performed without the need for entering system's firmware update component, making it possible to easily recover systems with corrupted firmware.[50]
Like all flash memory devices, flash drives can sustain only a limited number of write and erase cycles before the drive fails.[71][unreliable source?][72] This should be a consideration when using a flash drive to run application software or an operating system. To address this, as well as space limitations, some developers have produced special versions of operating systems (such as Linux in Live USB)[73] or commonplace applications (such as Mozilla Firefox) designed to run from flash drives. These are typically optimized for size and configured to place temporary or intermediate files in the computer's main RAM rather than store them temporarily on the flash drive.
The U3 company works with drive makers (parent company SanDisk as well as others) to deliver custom versions of applications designed for Microsoft Windows from a special flash drive; U3-compatible devices are designed to autoload a menu when plugged into a computer running Windows. Applications must be modified for the U3 platform not to leave any data on the host machine. U3 also provides a software framework for independent software vendors interested in their platform.

Flash drives are often measured by the rate at which they transfer data. Transfer rates may be given in megabytes per second (MB/s), megabits per second (Mbit/s), or in optical drive multipliers such as "180X" (180 times 150 KiB/s).[19] File transfer rates vary considerably among devices. Second generation flash drives have claimed to read at up to 30 MB/s and write at about half that rate, which was about 20 times faster than the theoretical transfer rate achievable by the previous model, USB 1.1, which is limited to 12 Mbit/s (1.5 MB/s) with accounted overhead.[20] The effective transfer rate of a device is significantly affected by the data access pattern.[21]
The memory in flash drives is commonly engineered with multi-level cell (MLC) based memory that is good for around 3,000-5,000 program-erase cycles,[40] but some flash drives have single-level cell (SLC) based memory that is good for around 100,000 writes. There is virtually no limit to the number of reads from such flash memory, so a well-worn USB drive may be write-protected to help ensure the life of individual cells.
“The transfer speeds are satisfyingly fast for reading and writing all kinds of files, whether large HD videos or unsorted media folders,” our tester reported of this flash drive. He also liked the inclusion of the SecureAccess file encryption, although advanced features are an additional purchase. In terms of negatives, our reviewer called the plastic shell casing “flimsy and fragile” and observed that the transfer speeds are capped when the flash drive is plugged into a USB hub. Overall? Our tester was “more than satisfied with the transfer speeds, but would have appreciated a better, sturdier physical design.”
Flash memory cards, e.g., Secure Digital cards, are available in various formats and capacities, and are used by many consumer devices. However, while virtually all PCs have USB ports, allowing the use of USB flash drives, memory card readers are not commonly supplied as standard equipment (particularly with desktop computers). Although inexpensive card readers are available that read many common formats, this results in two pieces of portable equipment (card plus reader) rather than one.
As highly portable media, USB flash drives are easily lost or stolen. All USB flash drives can have their contents encrypted using third-party disk encryption software, which can often be run directly from the USB drive without installation (for example, FreeOTFE), although some, such as BitLocker, require the user to have administrative rights on every computer it is run on.
Its a "branded" flash drive, so all our flash drives have imprint areas or laser etching that will make your logo pop! Whatever your event or program, there is likely a style of USB flash drive with an imprint area that provides just the right surface to make our images stand out. From 1 - 4 color spot to full-color process (try this on the credit card style drives!) your imprint will look fantastic.
The world is becoming increasingly virtual, which means fewer people print documents unnecessarily and opt to share them electronically instead. Rather than spend time and resources on information packs, why not use custom USB flash drives to provide your audience with the information they need? Our wholesale flash drives can be customized with your logo or brand name for a personal touch they can remember you by.
“The DataTraveler's tiny metal frame and prominent key ring make it easily portable,” our tester said of this flash drive. He added, “Downloading files off the drive itself is fast and easy, at over 100 MB/s, and it's also one of the cheapest USB 3.0 flash drives you can get.” The downside? “While read speeds were fine, the DataTraveler struggles to actually copy files onto the drive,” our reviewer explained. “Despite supporting USB 3.0, it barely tops write speeds of 10 MB/s, and lacks any other features.” The takeaway: “We'd only recommend this product as a cheap way for business professionals to pass out digital content to clients, or for networking,” he stated.

Most USB-based flash technology integrates a printed circuit board with a metal tip, which is simply soldered on. As a result, the stress point is where the two pieces join. The quality control of some manufacturers does not ensure a proper solder temperature, further weakening the stress point.[77][78] Since many flash drives stick out from computers, they are likely to be bumped repeatedly and may break at the stress point. Most of the time, a break at the stress point tears the joint from the printed circuit board and results in permanent damage. However, some manufacturers produce discreet flash drives that do not stick out, and others use a solid metal uni-body that has no easily discernible stress point. SD cards serve as a good alternative to USB drives since they can be inserted flush.

Flash memory cards, e.g., Secure Digital cards, are available in various formats and capacities, and are used by many consumer devices. However, while virtually all PCs have USB ports, allowing the use of USB flash drives, memory card readers are not commonly supplied as standard equipment (particularly with desktop computers). Although inexpensive card readers are available that read many common formats, this results in two pieces of portable equipment (card plus reader) rather than one.

A minority of flash drives support biometric fingerprinting to confirm the user's identity. As of mid-2005,[needs update] this was an expensive alternative to standard password protection offered on many new USB flash storage devices. Most fingerprint scanning drives rely upon the host operating system to validate the fingerprint via a software driver, often restricting the drive to Microsoft Windows computers. However, there are USB drives with fingerprint scanners which use controllers that allow access to protected data without any authentication.[70]


Also, HP has introduced a USB floppy drive key, which is an ordinary USB flash drive with additional possilibility for performing floppy drive emulation, allowing its usage for updating system firmware where direct usage of USB flash drives is not supported. Desired mode of operation (either regular USB mass storage device or of floppy drive emulation) is made selectable by a sliding switch on the device's housing.[51][52]
Yes you can but if you have a lot of files, a flash drive won't back it all up. If you only need to back up 32GB-64GB for example, you could back it up on the flash drive. However, anything bigger isn't sensible for flash drives; you're better off getting an external hard drive. Also, it's not a long-term storage option––it can corrupt easily or be lost.

Flash memory combines a number of older technologies, with lower cost, lower power consumption and small size made possible by advances in microprocessor technology. The memory storage was based on earlier EPROM and EEPROM technologies. These had limited capacity, were slow for both reading and writing, required complex high-voltage drive circuitry, and could be re-written only after erasing the entire contents of the chip.
"Nice device for bulky files....I have 2 of these flash drives and it's more convenient for me to store backups of my most important files on 2 of these flash drives than an external drive because it's easier for me to transfer my data files between 3 devices, carry the drive around in my pocket, and the transfers are easy and fast since it's USB 3.0"
Capacity - More so than any other feature, capacity will drive the price of a flash drive up the most. So before you make a purchase, consider how much you’re willing to spend on a flash drive and weigh that against how much capacity you’ll likely need. A flash drive with 16GB can cost you as little as $10, while a 128GB one will run up to $60 or more.
In a typical well-conducted review of a number of high-performance USB 3.0 drives, a drive that could read large files at 68 MB/s and write at 46 MB/s, could only manage 14 MB/s and 0.3 MB/s with many small files. When combining streaming reads and writes the speed of another drive, that could read at 92 MB/s and write at 70 MB/s, was 8 MB/s. These differences differ radically from one drive to another; some drives could write small files at over 10% of the speed for large ones. The examples given are chosen to illustrate extremes....′[46]
Macbooks require a USB Type-C device, which is where this swivel dual flash drive from Silicon Power comes in handy. It features a dual interface with USB Type-C and USB Type-A 3.0 ports on opposite ends of a compact device. The 360-degree swivel cap protects whichever connector is not in use and attaches easily to keychains. The C80 doesn’t require any special drivers or software to work; just plug it into the port and it is ready to go. But it has an optional file management app, which is a free and simple automatic file categorization that puts your work in the appropriate folders. Expect fast read and write speeds and 64 GB of storage to hold all your photos and files.
Counterfeit USB flash drives are sometimes sold with claims of having higher capacities than they actually have. These are typically low capacity USB drives which are modified so that they emulate larger capacity drives (for example, a 2 GB drive being marketed as a 64 GB drive). When plugged into a computer, they report themselves as being the larger capacity they were sold as, but when data is written to them, either the write fails, the drive freezes up, or it overwrites existing data. Software tools exist to check and detect fake USB drives,[43][44] and in some cases it is possible to repair these devices to remove the false capacity information and use its real storage limit.[45]
Universal Serial Bus (USB) is a standard that defines both communication protocols and physical connections for data transfer. Using thumb drives based on this standard ensures they work with a broad range of devices, making it simple to show digital pictures on a USB-enabled television, transfer files between Apple and Microsoft computers or use your saved game on a friend's gaming console. These devices also offer plug-and-play compatibility with most operating systems and require no additional software to access the storage they provide.
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