Original flash memory designs had very limited estimated lifetimes. The failure mechanism for flash memory cells is analogous to a metal fatigue mode; the device fails by refusing to write new data to specific cells that have been subject to many read-write cycles over the device's lifetime. Premature failure of a "live USB" could be circumvented by using a flash drive with a write-lock switch as a WORM device, identical to a live CD. Originally, this potential failure mode limited the use of "live USB" system to special-purpose applications or temporary tasks, such as:

Not everyone wants every file they've ever created available in the cloud. It can put data at risk - not just from hackers or spammers or nosey bosses, but with some providers offering shady terms, you could lose the intellectual rights to anything uploaded. Having a portable memory drive means you don't have to sacrifice mobility for security, though, making flash drives an ideal solution for business people on the go.
Also, HP has introduced a USB floppy drive key, which is an ordinary USB flash drive with additional possilibility for performing floppy drive emulation, allowing its usage for updating system firmware where direct usage of USB flash drives is not supported. Desired mode of operation (either regular USB mass storage device or of floppy drive emulation) is made selectable by a sliding switch on the device's housing.[51][52]
"Nice device for bulky files....I have 2 of these flash drives and it's more convenient for me to store backups of my most important files on 2 of these flash drives than an external drive because it's easier for me to transfer my data files between 3 devices, carry the drive around in my pocket, and the transfers are easy and fast since it's USB 3.0"
USB 2.0 flash drives have a transfer rate of up to 480Mbps, while USB 3.0 flash drives allow for transfer rates 10 times faster — up to 4.8Gbps. However, you can only take advantage of this higher speed if your device has a USB 3.0 port. Although USB 3.0 flash drives and other devices are backwards compatible with USB 2.0 ports, they will only operate at a USB 2.0 rate.
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